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The Story Behind Renshaw Cologne.The Story Behind Renshaw Cologne.

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Our new Renshaw Cologne follows Napier 1903 as the second release from our collection of fragrances inspired by the grand heritage of British sports.

With its light, clean and green scent based around British watercress, we've looked to encapsulate the style and elegance of British lawn tennis and croquet.

With such vibrant ingredients and an esteemed British sporting theme behind the new cologne, we thought it fitting to name it in honour of Mr William and Mr Ernest Renshaw, twin brother tennis players of the late 19th century. William, a former World No. 1 is the most successful Gentlemen's singles player of the Wimbledon Championships' amateur era. The right-hander was known for his power and technical ability which put him ahead of all those who challenged him at the All England Club.

 

 

William still holds the all-time record of Wimbledon wins with a total of twelve titles. This feat is shared only with modern day legends Pete Sampras and Roger Federer. Seven of the titles were won in singles competition, whilst the remaining five came through doubles competition when playing alongside Ernest, who himself won the singles championship in 1888.

In singles play, the two brothers met each other three times in the Wimbledon final, with William triumphing on all three occasions. In those days though, it was a challenger tournament where the previous year's winner gained straight entry into the final. Some would say that this diminishes William's record but we like to think that it demonstrates the relaxed tradition of a gentleman's sport and of a man's annual anticipation of one moment with which to show the crowds how handsomely he could play. And playing handsomely is exactly what we picture gents doing when wearing the Renshaw cologne.

 

Our new Renshaw fragrance is fresh and green, with a scent based on British watercress, leather, and grass.


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